Nur wer quer denkt und unkonventionelle Wege geht, kann die Welt verändern. Und nur wer wagt, Fehler zu machen, hat die Chance auf Erfolg. So die Thesen des Werbegurus und Bestsellerautors Paul Arden in diesem provokanten Wirtschaftsbuch der etwas anderen Art.
Whatever You Think Think the Opposite:Trade Paperback Paul Arden
Think Opposite:Using the Domino Effect to Change Your Business, Change the World Alison Donaghey
Remember when you thought owning your own business was going to be fun and help you change the world? Then, somewhere along the line, your business became just hard work and wasn´t fun at all. You´re not alone, and it doesn´t have to be that way. Alison Donaghey offers a way to reclaim your business by using a new way of thinking to improve your customer experience, staff contribution, and community involvement. You can make the positive impact on the world you´ve been yearning for. All it takes is a little shift in your critical thinking and Think Opposite is the guide to help take you and your business to new heights, while keeping your mission front and center. 1. Language: English. Narrator: Alison Donaghey. Audio sample: http://samples.audible.de/bk/acx0/093962/bk_acx0_093962_sample.mp3. Digital audiobook in aax.
What happens when you think you have it all, and then, suddenly it’s taken away? Willa Chandler-Golden’s father changed the world: with his self-help best seller Is It Really Your Choice? Why Your Entire Life May Be Out of Your Control, millions of devoted fans found solace in the notion that everything happens for a reason. Though Willa isn’t entirely convinced of his prophesies, she readily admits that the universe has delivered her a solid life: a reliable husband, a fast-paced career. Sure there are hiccups - negative pregnancy tests, embattled siblings - but this is what the universe has brought, and life, if you don’t think about it too much, is wonderful. Then her (evidently not-so-reliable) husband proposes this: a two month break. Two months to see if they couldn’t live their lives without each other. And before Willa can sort out destiny and fate and what it all means, she’s axed from her job, her twelve-year-old nephew Nicky moves in, her ex-boyfriend finds her on Facebook, and her best friend Vanessa lands a gig writing for Dare You!, the hottest new reality TV show. And then Vanessa lures Willa into dares of her own - dares that run counter to her father’s theories of fate, dares that might change everything… but only if Willa is brave enough to stop listening to the universe and instead aim for the stars. 1. Language: English. Narrator: Christina Traister. Audio sample: http://samples.audible.de/bk/brll/005534/bk_brll_005534_sample.mp3. Digital audiobook in aax.
Why do we routinely choose options that don´t meet our short-term needs and undermine our long-term goals? Why do we willingly expose ourselves to temptations that undercut our hard-fought progress to overcome addictions? Why are we prone to assigning meaning to statistically common coincidences? Why do we insist we´re right even when evidence contradicts us? In What Makes Your Brain Happy and Why You Should Do the Opposite, science writer David DiSalvo reveals a remarkable paradox: what your brain wants is frequently not what your brain needs. In fact, much of what makes our brains ´´happy´´ leads to errors, biases, and distortions, which make getting out of our own way extremely difficult. DiSalvo´s search includes forays into evolutionary and social psychology, cognitive science, neurology, and even marketing and economics - as well as interviews with many of the top thinkers in psychology and neuroscience today. From this research-based platform, DiSalvo draws out insights that we can use to identify our brains´ foibles and turn our awareness into edifying action. Ultimately, DiSalvo argues, the research does not serve up ready-made answers, but provides us with actionable clues for overcoming the plight of our advanced brains and, consequently, living more fulfilled lives. 1. Language: English. Narrator: David DiSalvo. Audio sample: http://samples.audible.de/bk/gdan/000746/bk_gdan_000746_sample.mp3. Digital audiobook in aax.
What do you think: what is a miracle? No, this is not a hare from a cap in the hands of a magician. And not Old Man Hottabych with his beard. And even more so not a thousand rubles accidentally found on the sidewalk. A miracle is a man and a woman. Or rather, how two absolutely opposite creatures manage to get along with each other. Moreover, they manage to love each other. That´s where the miracle, and, real!
Men, do you find yourself becoming impatient with the amount of information and time you must invest with a female client? Ladies, do you find it challenging to get the respect of your male buyer? Here’s why: whether it’s due to nature, nurture, or both, men and women often think and speak differently, which impacts the buying/selling process. Colette Carlson, M.A., shows you how to master these gender differences in order to walk away with the sale. After listening to this program, you will be able to: Influence and engage the opposite sex without offending Harness the power of non-verbal communication to communicate more effectively Tailor your messages to get the focused attention you need to be heard Identify questioning techniques that get answered Understand how to leverage your language to present, persuade, and sell with impact Increase your revenues, profits, and overall success by listening to this relevant program! 1. Language: English. Audio sample: http://samples.audible.de/sp/made/000334/sp_made_000334_sample.mp3. Digital audiobook in aax.
Sophie:There are a couple of things you need to know about me. First, my dad is a judge. That means he thinks he can control everyone. In my mother and my perfect sister’s case, that works. Newsflash: It doesn’t work on me. I went against my father’s wishes and got a union job instead of attending college. Second, even though I have yellow or purple or blue hair and skimpy clothes, I hate sex. Every guy I’ve ever done it with has made it suck. I’m so over hooking up. Stop. Don’t feel sorry for me. I’m living my life as the artist I’ve always wanted to be. So you see I’ve got plenty of time for this puppy I rescued from traffic on the freeway. But I don’t have a single second to spare for the hot lawyer who helped me. Ryan:My mom cleaned the bathrooms of rich doctors and lawyers in Beverly Hills. Now, she’s retired without so much as a pension. I put on a suit, go to my top-floor office, and work 12 hours every day just to support her. After watching my mother being ordered around all day, I don’t like rich girls. I especially don’t like rich girls who go up against me at work. So why is this poor little rich girl and her new dog getting under my skin? 1. Language: English. Narrator: Steven Barnett. Audio sample: http://samples.audible.de/bk/acx0/113989/bk_acx0_113989_sample.mp3. Digital audiobook in aax.